Strategize

Integrated Tracking: There are many inexpensive HTML based tracking tools out there, but not a lot of inexpensive options to track your Flash, Silverlight and Javascript applications. We saw this as a problem and decided to fix it. The result is Zabra, our very own rich internet application (RIA) tracking and analytics tool. Zabra is fully customizable, tracking user interactions in multiple ways in order to help our clients maximize the longevity and effectiveness of their investments.

Measure

Global Positioning System: Zabra's currently hard at work, tracking sites large and small across the web and around the globe. We've worked hard to make Zabra powerful and flexible, going beyond page views and bounce rates to allow users a deeper view into the details of their interactive applications. Obtaining reliable measurement data is vital, especially in today’s business environment. So how do your applications measure up?